What it is
International Left-Handers Day is observed on 13 August. It is usually linked to a club of left-handed people that began marking the day in the 1970s, and today it is celebrated by left-handers around the world.
It is a light, playful day. It also gives businesses a chance to mention small practical things: scissors, notebooks, tools and desks designed for left-handed people.
Symbols: A left hand, left-handed scissors, a smudged line of ink, a notebook turned the other way, a left-handed guitar
Emoji: 🤚 ✏️ ✂️ 🎸 💙 😄
Colours: Blue, white, bright yellow
Hashtags: #LeftHandersDay #InternationalLeftHandersDay #LeftyLife #ProudLefty #LeftHanded
What to aim for
- Start a light conversation with an easy, personal question
- Show attention to small details of customer experience
- Promote products or lessons suitable for left-handed people
Post ideas by format
Post
- “Left-handed team members and their daily struggles” with one funny, harmless detail from each
- “Everyday items that are made for right-handers” as a light post with a small question for the audience
Carousel
- “Five tips for left-handed kids learning to write”: practical slides for parents
- “Famous things made for lefties”: slides with objects that are adapted for left-handed people
Reel / short video
- Hook: “Try writing with your other hand for 10 seconds.” A quick challenge with a funny result
- A short skit: a left-handed person in a world of right-handed tools
Stories
- A poll: “Are you left- or right-handed?”
- A challenge sticker: “Write your name with your other hand and show us”
Ready-made post examples
Layouts we wrote as examples. Replace the details with your own business before you publish.
Today is International Left-Handers Day. Here is a challenge: write your name with your non-dominant hand and show us the result in Stories. Tag us, and we will repost the funniest ones. It is a small way to feel what left-handers experience every day when the notebook, the pen and the desk are all made for the other side.
For International Left-Handers Day we collected a short selection of things that make daily life easier for left-handed people: notebooks with a convenient spiral, scissors and a few kitchen tools. Check the catalogue and tell us in the chat what else you would like to see. If you are left-handed, write which object annoys you the most.
International Left-Handers Day is a good time to speak with parents of left-handed children. A few small things help: place the notebook at a comfortable angle, offer a pen that does not smudge, and let the child sit on the left side at a shared table. Do not force a change of hand. What helped your child? Share it in the comments.
Meme and trend formats that fit
- Right-handed world. Two panels: an ordinary object like scissors or a mug and a left-hander’s struggle with it. The humour is about objects, never about people.
- Expectation vs reality. Expectation: neat handwriting; reality: an ink smudge along the whole line. Self-ironic and recognisable for left-handers.
What to avoid
- Do not repeat myths about left-handed people being more talented or less healthy; keep claims to everyday experience
- Do not suggest that a left-handed child must be retrained to write with the other hand
- Do not use the day as only a sale banner; a useful tip or a funny detail works better
When to post
- Prepare the challenge and the selection of products a week ahead
- Publish in the morning of 13 August and repost the challenge entries in the evening
- The day after, thank participants and keep the best tips for a later post
What to check afterwards
- Challenge entries, tags and story replies
- Saves of the tips for left-handed kids
- Clicks and orders for products linked to the post
Add one line about your business: the free generator gives three captions with hashtags for the network you choose. No sign-up.