What it is
International Childhood Cancer Day is observed on 15 February. It was started by patient and parent organisations to raise awareness of cancer in children and teenagers and to support young patients and their families. A gold ribbon is usually associated with it.
It is a sensitive awareness day. The most helpful role for a business is quiet, factual and supportive: point to verified organisations, share information reviewed by specialists and avoid turning the day into promotion.
Symbols: A gold ribbon, a gold heart, a paper crane, a child’s drawing
Emoji: 🎗️ 💛 🤝 🕊️ 🌟 🙏
Colours: Gold, soft white, pale blue
Hashtags: #ChildhoodCancerDay #GoGold #ICCD #ChildhoodCancerAwareness #SupportFamilies
What to aim for
- Share verified information and point people to trusted organisations
- Show support for families without exploiting their story
- Raise funds only through transparent, verified channels
Post ideas by format
Post
- A short, calm post that names a verified children’s charity and explains how readers can help
- A clinic or expert post with a doctor-reviewed list of when to see a paediatrician, with a clear note that it does not replace a consultation
Carousel
- “How to support a family dealing with illness”: practical, kind ideas such as helping with meals, rides or siblings
- “What we know and what we should not assume”: myths and facts reviewed by a specialist
Reel / short video
- A short, quiet video of the team wearing gold ribbons with one sentence on who they support and why
- An expert answers one common parent question in 30 seconds, with no dramatic music
Stories
- A link to the charity you support with a simple “how to help” text
- A story from a specialist with a reminder that early consultation is always the right choice
Ready-made post examples
Layouts we wrote as examples. Replace the details with your own business before you publish.
Today is International Childhood Cancer Day. We want to say it clearly: early advice from a doctor is always the right step if something worries you about your child’s health. We have also listed trusted organisations that support children and families, and you can find them in the first comment. Please share this with someone who may need it.
Today our team wears a gold ribbon for International Childhood Cancer Day. We are thinking of children and families who are going through a hard time. If you want to help, you can support a verified children’s charity, and we have put a link in our stories. Kindness, patience and a small gesture matter more than we think.
On International Childhood Cancer Day we want to talk about something practical: how employers can help colleagues whose children are ill. Flexible hours, a calm conversation and a clear point of contact can make a real difference. Our team has agreed to review its own policy this month. What has helped in your workplace?
What to avoid
- Do not use memes, jokes or playful trends: the day concerns children and families facing serious illness
- Do not tie the day to a discount, a giveaway or a sales banner; if you donate, name the organisation and the amount only if it is true and confirmed
- Do not share a child’s photo or story without the family’s written permission, and do not give medical advice that is not reviewed by a specialist
When to post
- Choose the charity and have a specialist review any medical text at least a week before
- Publish calmly on the morning of 15 February (a Monday in 2027) with no countdowns or promotional wording
- If you promised a donation, report it honestly afterwards, and keep supporting through the year, not only on this day
What to check afterwards
- Shares of the information post, which show how far trusted information travelled
- Link clicks to the charity or the support page
- Messages from people who thanked you or asked how to help, which you should answer personally and with care
Add one line about your business: the free generator gives three captions with hashtags for the network you choose. No sign-up.
Around the same days
- Realtor’s Day (Russia)
- Russian Science Day
- International Dentist Day
- National Pizza Day
- Pancake Day (Shrove Tuesday)
- Safer Internet Day
- International Day of Women and Girls in Science
- Galentine’s Day
- World Radio Day
- Super Bowl Sunday
- Valentine’s Day
- Presidents’ Day
- Random Acts of Kindness Day
- Love Your Pet Day
- International Mother Language Day